Hi! I’m Ellen and I'm thrilled to welcome you to Circle 4 Marketing, a consultancy specializing in sustainable growth strategies. Based out of Atlanta since 1998, I’ve spent my career helping businesses across the non-profit, hospitality, and SaaS/tech sectors grow by unifying and transforming scattered marketing efforts into integrated strategies that drive lasting success.
After 25 years building partnerships, launching national campaigns, and elevating brands, I am focused on helping businesses stop the reactive marketing loop and develop strategies that support sustainable growth. And I’ve been very fortunate. Not only have I worked with fantastic people, inspiring organizations, and iconic brands, I’ve had a lot of fun doing it.
My 4-Pillar Marketing Methodology
When marketing feels overwhelming or ineffective, it’s often because resources are spread too thin or there’s a lack of strategic alignment. I developed my simple 4-Pillar Marketing Methodology to help businesses achieve clarity fast. My services are designed to help businesses quickly pinpoint gaps in their marketing ecosystem and strengthen their foundation before they invest in new marketing activities.
The 1st pillar of my methodology is an audit or readiness assessment—the starting point of my services —designed to provide clarity. Through an in-depth, diagnostic review of your marketing ecosystem, I’ll highlight untapped potential and reveal your true capacity for growth.
An audit is essential for evaluating your systems, resources and opportunities before committing to larger engagements. Whether you need an expert consultant to guide a specific project to success or a hands-on fractional leader to embed within your team and drive outcomes, I’m here to help.
"Growth at all costs" has a big cost. I offer a different approach.
Solving a growth problem starts with taking a step back —a 30,000-foot view to answer, “what is my capacity to grow?” My goal is to become a trusted partner, offer clarity, and empower stronger marketing decisions.
Here's what you can expect while we're working together:
1. MAKE WORKING TOGETHER EASY.
As your partner, I aim to be an extension of your team. You can count on me to be proactive, communicative, and solution-oriented. I’ve achieved a lot and never squander failures; I use all those experiences to avoid unnecessary challenges and anticipate your needs.
2. LAUNCH STRONG.
I believe in quick wins that power your momentum. Despite the scope of our project, I’ll be hyper-focused on integrating quickly. I want you to feel the impact of our partnership fast while driving toward your long-term business goals.
3. AIM FOR MEANINGFUL TRACTION.
Insightful marketing campaigns are powered by data and driven by people. Together, we will track your marketing activity and evaluate the impact on your whole business, including customers, team members, partners, and their clients—to ensure lasting success.
4. I BELIEVE IN DOING GOOD AND DOING WELL.
I want to make your investment financially successful and personally rewarding. Nothing inspires me more than working with great people toward a shared goal. I am committed to fostering a relationship grounded in candor, reliability, and optimistic problem-solving.
Curious if my services are the right fit for your business? Let’s connect for a quick, no-pressure conversation.